Products
Use Chameleon Brief for immediate effects on social media and CRM
Chameleon Brief is a tool for preparation of talks, presentations, newsletters, speeches, releases, call center messages and daily posting on different social media platforms. As an ultimate marketing and customer relationship tool, Chameleon Brief provides trending of sensory impact words that can be used in almost any sentence.
Load
Pick a target group
Select
Choose motivators and impact words
Publish
Write a copy of a post or an ad
Here is how you can use Chameleon Brief. First of all, choose previously defined target group, such as “Pet owners”, for instance. After that, decide on communication type. If purpose is writing posts on social media, then “daily post/ad/talk/message” would be an adequate choice. See an illustration below.
When you make these choices, a report will load. It will contain 5 motivators, up to 20 impact words and emotional intensity recommendation. See a picture below.
Secondly, pick elements you intend to use. This means choosing at least one motivator, one impact word (or more) and taking emotional intensity recommendation into account. In an example below, user selects motivator “Friends” and impact word “Scratch”:
Thirdly, user’s selection is noted in the selection box below. Creativity comes into play at this point. As you can see, Ideas box can be used for copy ideas.
Therefore, you can now come on your own with final version that will be used in a social media post or some other format. Save the report for future reference and publish the post.
Chameleon Brief helps with daily social media publishing and CRM
In conclusion, this is the easiest and most straightforward way for your employees, whether they are social media managers or creative directors to start using 9thgn. The main point is that sensory impact words make the difference. Posts with recommended impact words and motivator will get more likes or clicks and score more other parameters.
Although we usually skip to notice sensory impact words, they are important triggers of our sensing mechanisms. Chameleon Brief can be used by community managers, influencers and CRM experts of any organization.
Moreover, the effect is both immediate and long term, because continuous use of the Chameleon Brief increases brand loyalty.
See an explainer video, read more about Neuro Wizard, Falcon Insight or go Home
[maxbutton id=”1″]